Showbiz

India’s most expensive film ever smashes box office records

Cast members, producer and director pose for a photograph during a promotional event for the Telugu-Tamil film ‘Baahubali’, written and directed by Rajamouli (third from left) in Mumbai. – AFP pic, July 17, 2015.Cast members, producer and director pose for a photograph during a promotional event for the Telugu-Tamil film ‘Baahubali’, written and directed by Rajamouli (third from left) in Mumbai. – AFP pic, July 17, 2015.India's most expensive film ever, "Baahubali", is close to quickly recouping its massive US$40 million (RM151 million) budget after a record-breaking week at the box office, an industry analyst said today.

The epic battle movie, which has been likened to American blockbuster "300", enjoyed the biggest opening day in the history of Indian cinema, grossing 500 million rupees (RM30 million) on July 10.

It went on to make more than US$22 million across India in its first weekend, according to Komal Nahta, the editor of Indian movie magazine "Film Information", smashing the previous record of US$17 million set by "Happy New Year".

"It would have crossed 200 crore rupees (US$32 million) in its first week," Nahta said.

"No film in the history of Indian cinema has made this kind of money in the opening week."

"Baahubali", released in the Telugu and Tamil languages for the so-called Tollywood and Kollywood markets, cost 2.5 billion rupees to make, director SS Rajamouli told AFP in an interview last month.

It is being released in two parts and the first offering, "Baahubali – The Beginning" is believed to have made around two billion rupees in its opening seven days, according to industry insiders.

"Baahubali", literally meaning "The One With Strong Arms" in English, also enjoyed one of the most successful opening weekends for an Indian film in the United States, collecting US$4.4 million, according to 'Variety'.

"We have been overwhelmed by the response from across India and abroad," the film's producer Shobhu Yarlagadda told AFP.

The movie is laden with special effects and tells the fictional story of two brothers battling for control of an ancient Indian kingdom.

It was released in some 4,000 screens worldwide and its early success has led to producers announcing that a shortened international edition is now in the pipeline.

"We have Hollywood editor Vincent Taballion ("The Incredible Hulk, Transporter 2") on board for the international cut and are looking at releasing dubbed and sub-titled versions for Europe, China, Japan, Korea, etc.," said Yarlagadda.

The concluding part of the film is due for release next year. – AFP, July 17, 2015.

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